DIALOGUES Expanding the Blade Runner Universe: A Multiplatform Evolution

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The Blade Runner universe is expanding. As the legendary franchise transitions from the big screen to a highly anticipated television series, it is now entering the frontier of immersive entertainment. This case study breaks down the blueprint of adapting a massive intellectual property into a world-class immersive experience. Panellists will delve into the creative, technical, and business complexities of translating globally recognized IP into a compelling, interactive world that resonates with existing fans and captures new audiences.